Our Founder and CEO

Social Media Trainer, Web Strategist and Franchise Marketing Expert: Michelle Hummel

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Recently nominated for the Woman-Owned Business of the Year! 2X Winner of the Cincinnati Businessperson of the Year by Alignable. She’s passionate about online marketing strategies with 20+ years of experience developing successful businesses. She also holds a valuable Internet Marketing Degree however in the ever-changing world of web marketing she strives to learn something new every day.

She travels nationwide teaching Social Media Marketing Certification Boot Camp classes through Web Media University. A top-requested keynote speaker and corporate trainer providing in-depth social media training worldwide, Michelle is a current contributing content writer for The Social Media Monthly, Franchise Dictionary Magazine, and The Franchise Woman. She has written 3 books in her series called, “The Social Media Magnet: Everything You Need to Know to Attract Customers with Social Media”, where she shares her best-kept secrets to success. She has also established 30 chapters nationwide for Social Media Enthusiasts. She also specializes in helping franchisors and franchisees develop an integrated web marketing program to drive leads. Founder of the Franchise Success Team, Michelle is available for interviews via email, telephone, Skype video, news segments on location, and more. Learn more about Michelle on her website.

Download Michelle Hummel Media Kit



Looking for an energetic speaker for your next event? She can provide your company with a full-day seminar and/or multiple workshops. Experienced in presenting as the keynote speaker for numerous trade shows, conferences, and company events. 


Our innovative team at Web Strategy Plus offers
the following services:

  • Web Design/Development
  • Pay Per Click Strategy & Management
  • Social Media Strategy/Management/Training
  • Editorial Calendar Content Creation
  • Mobile App Development – iPhone and Android
  • Email Strategy & Management
  • Search Engine Optimization
  • Content Marketing & Promotion
  • Video Development
  • Lead Generation Strategy
  • Press Release Writing & Submission 

How we can help:

Do you want to increase your profits? Build better relationships with customers? Reach a new customer base? All of those and more are very achievable.

Web Strategy and Lead Generation

A strong presence on the Internet is one of the best assets any organization can have. We can redesign your existing site or develop a new one to turn clicks into sales. Once that is complete, we will develop an engaging content strategy to turn your existing customers into brand advocates. Reach new customers through targeted pay-per-click campaigns and by posting your blog content to targeted social networks. We will then nurture those leads through email marketing campaigns, customer loyalty programs and more.

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Need help with your Web Strategy? We offer a free instant social media score. You may also request a free 30-minute live website review to help you identify the exact areas of your marketing plan that need improvement. Web Strategy Plus provides a “one-stop shop” full-service digital marketing agency where all of your marketing efforts are tied together to drive more leads to your business. We proudly serve local businesses and franchise networks of all types worldwide. Whether you require a professional website or need help promoting it, we can help you with it all. Our main goal is to provide cost-effective web strategies that drive results. Our business is to grow your business. 

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Ready to get started? Schedule a Free Initial Consultation