Summer is here—and so are distracted, mobile-first consumers on the go. Whether your audience is scrolling at the airport, checking out your site while waiting for an iced coffee, or browsing poolside, one thing is certain: they won’t wait around for a slow website.

Load time isn’t just a technical detail—it’s a make-or-break moment for conversions. A delay of even one second can reduce conversions by up to 20%. And during a high-traffic season like summer, that’s the difference between warm leads and lost opportunities.

Why Speed Matters More This Season

Mobile Dominates Summer Traffic
Travel, outdoor activities, and events mean more users are relying on smartphones and tablets to interact with brands. These users expect instant results—and will quickly bounce from sites that lag or fail to load properly.

Patience is at an All-Time Low
When someone clicks on your site, they’re looking for quick answers, not loading bars. Studies show that users will abandon a website if it takes more than three seconds to load. Your competitors are just one tap away.

First Impressions Count
Site speed is one of the first signals users associate with professionalism and trust. A sluggish experience not only costs you sales, it damages your brand’s credibility.

Google Cares About Speed Too
Page speed is a confirmed ranking factor for search engines. A slow website won’t just frustrate users—it will sink your visibility in search results, too.

What Slows You Down (and How We Fix It)

At Web Strategy Plus, we audit every site for performance pitfalls that cost businesses sales. The most common culprits?

• Unoptimized images that clog bandwidth 
• Clunky code and outdated plugins 
• Server response delays 
• Excessive third-party scripts 
• Lack of mobile-friendly design 

We don’t just identify the problem—we solve it. Our web team streamlines every element to boost load speed, from backend improvements to front-end user experience.

A Fast Site is a Sales-Ready Site

Faster websites mean:

• Higher engagement 
• Lower bounce rates 
• More completed checkouts 
• Better SEO rankings 
• Happier customers 

This summer, don’t let slow performance burn your bottom line.

Let’s Make Your Website Summer-Ready

Your audience is on the move—and your website needs to move with them. Whether you’re running promotions, launching seasonal products, or just want to stay ahead of your competition, speed is your secret weapon.

At Web Strategy Plus, we build websites designed for performance, conversion, and mobile-first engagement. We don’t just improve speed—we unlock revenue.

🚀 Ready to grow your business online with a strategy that delivers real results? 👉 Book your FREE consultation now and let’s map out your path to success:
https://calendly.com/michellehummel/web-strategy-plus-consultation?month=2025-06